Available for Work · Lagos, Nigeria

I Help Brands
Convert Leads
Into Clients

Proactive and results-driven Digital Marketing and Virtual Assistant helping businesses attract, engage, and convert customers through strategic marketing, lead management, and exceptional customer support.

Benita Iyere

Projects Done

50+

Client Rating

4.9 ★

Scroll
About Me

Professional Profile

Professional Summary

Versatile Digital Marketing Assistant & Administrative Virtual Assistant with a strong Economics background and 4+ years of experience. Proven track record of helping 30+ businesses attract, engage, and convert the right audience through strategic, data-driven campaigns and seamless operational support.

0+

Years Experience

0%

Enrollment Growth

0%

Engagement Boost

0+

Certifications

Core Competencies

Digital Marketing Strategy

92% Proficiency

Social Media Management

88% Proficiency

Content Creation & Copywriting

85% Proficiency

Administrative Virtual Assistance

90% Proficiency

Credit Risk & Financial Analysis

80% Proficiency

Graphics Design

86% Proficiency

Professional Experience

Founder's Associate

Merx Africa

Jan 2023 – Present

Strategic digital marketing & operations support for a growing fintech platform. Manage campaigns, client communications, and administrative operations.

Freelance Digital Marketing Assistant

Self-Employed

Jun 2020 – Present

Designed and executed digital marketing strategies for 30+ clients across various industries. Delivered campaigns resulting in average 45% lead increase.

Social Media Marketing Intern

Various Startups

Jan 2019 – May 2020

Created engaging content, managed social channels, and executed digital campaigns. Built foundational expertise in brand storytelling and audience engagement.

Education

B.Sc. Economics

2nd Class Upper Division

University of Benin · 2019 – 2024

ND Business Administration

& Management

Grace Polytechnic · 2014 – 2017

Certifications & Awards

Digital Marketing Nanodegree Digital Ad Expert Digital Freelancer Leadership Award Financial Skills Training Bedrock Scholar NWAG Scholar Critical Thinker
What I Do

Services I Offer

Strategic, high-impact services designed to help your brand grow, reach the right audience, and turn visitors into loyal paying clients.

Content Marketing

Compelling content strategies that attract, educate, and convert your ideal audience at every stage of the funnel.

  • Blog & Article Writing
  • Content Strategy
  • SEO Copywriting
  • Brand Voice Development

Digital Marketing

Strategic campaigns that drive visibility, traffic, and measurable conversions across all digital channels.

  • Campaign Strategy
  • Google & Facebook Ads
  • A/B Testing & KPI Analysis
  • Display Ad Evaluation

Email Marketing

Targeted email campaigns that nurture leads, boost retention, and drive repeat sales with precision.

  • Email Sequence Design
  • Newsletter Management
  • List Segmentation
  • Open & Click Rate Optimization

Event Marketing

End-to-end event promotion that maximises attendance, engagement, and brand awareness before, during, and after.

  • Event Promotion Strategy
  • Social & Email Campaigns
  • Attendee Engagement
  • Post-Event Reporting

Lead Generation

Data-driven systems that attract high-quality prospects and move them swiftly through your sales pipeline.

  • Landing Page Strategy
  • Lead Magnet Creation
  • CRM & Follow-up Flows
  • Conversion Optimisation

Virtual Assistance

Professional remote administrative support so you can stay focused on growing your business while I handle the operations.

  • Email & Calendar Management
  • Data Entry & Reporting
  • Research & Documentation
  • Task & Project Coordination

Graphic Design

Eye-catching visuals that communicate your brand's identity with clarity, creativity, and professional polish.

  • Social Media Graphics
  • Brand Identity Design
  • Flyers & Banners
  • Visual Storytelling

Financial Accounting

Accurate financial record-keeping and reporting that keeps your business compliant, organised, and growth-ready.

  • Bookkeeping & Records
  • Budget Planning
  • Financial Reporting
  • Credit & Risk Analysis

Customer Support

Responsive, empathetic customer service that builds trust, resolves issues fast, and turns buyers into brand advocates.

  • Live Chat & Email Support
  • Ticket & Query Management
  • Customer Onboarding
  • Feedback & Retention

Social Media Management

End-to-end social media handling that grows your following, sparks real engagement, and keeps your brand consistently visible across every platform.

  • Content Calendar & Scheduling
  • Community Engagement & DMs
  • Hashtag & Growth Strategy
  • Analytics & Performance Reporting

Content Marketing

Compelling content strategies that attract, educate, and convert your ideal audience at every stage of the funnel.

  • Blog & Article Writing
  • Content Strategy
  • SEO Copywriting
  • Brand Voice Development

Digital Marketing

Strategic campaigns that drive visibility, traffic, and measurable conversions across all digital channels.

  • Campaign Strategy
  • Google & Facebook Ads
  • A/B Testing & KPI Analysis
  • Display Ad Evaluation

Email Marketing

Targeted email campaigns that nurture leads, boost retention, and drive repeat sales with precision.

  • Email Sequence Design
  • Newsletter Management
  • List Segmentation
  • Open & Click Rate Optimization

Event Marketing

End-to-end event promotion that maximises attendance, engagement, and brand awareness before, during, and after.

  • Event Promotion Strategy
  • Social & Email Campaigns
  • Attendee Engagement
  • Post-Event Reporting

Lead Generation

Data-driven systems that attract high-quality prospects and move them swiftly through your sales pipeline.

  • Landing Page Strategy
  • Lead Magnet Creation
  • CRM & Follow-up Flows
  • Conversion Optimisation

Virtual Assistance

Professional remote administrative support so you can stay focused on growing your business while I handle the operations.

  • Email & Calendar Management
  • Data Entry & Reporting
  • Research & Documentation
  • Task & Project Coordination

Graphic Design

Eye-catching visuals that communicate your brand's identity with clarity, creativity, and professional polish.

  • Social Media Graphics
  • Brand Identity Design
  • Flyers & Banners
  • Visual Storytelling

Financial Accounting

Accurate financial record-keeping and reporting that keeps your business compliant, organised, and growth-ready.

  • Bookkeeping & Records
  • Budget Planning
  • Financial Reporting
  • Credit & Risk Analysis

Customer Support

Responsive, empathetic customer service that builds trust, resolves issues fast, and turns buyers into brand advocates.

  • Live Chat & Email Support
  • Ticket & Query Management
  • Customer Onboarding
  • Feedback & Retention

Social Media Management

End-to-end social media handling that grows your following, sparks real engagement, and keeps your brand consistently visible across every platform.

  • Content Calendar & Scheduling
  • Community Engagement & DMs
  • Hashtag & Growth Strategy
  • Analytics & Performance Reporting
How I Work

My Simple Process

A clear, collaborative workflow designed to take your brand from first conversation to measurable results — without the overwhelm.

01

Discovery

We start with a friendly call to understand your goals, audience, and what success looks like for your brand.

02

Strategy

I craft a tailored, data-driven plan with the right channels, content, and timeline to hit your targets.

03

Execution

I bring the plan to life — creating content, managing campaigns, and handling the day-to-day so you can focus on your business.

04

Results

You get clear reports on what's working, with ongoing tweaks to keep growth compounding month after month.

Testimonials

What Clients Are Saying

Trusted by founders, businesses, and personal brands to deliver results that move the needle.

FAQ

Frequently Asked Questions

Everything you need to know before we start working together. Still have questions? Feel free to reach out.

I provide digital marketing assistance and administrative virtual support — including social media management, content creation, email marketing, scheduling, inbox & calendar management, and campaign reporting.

Simply send a message through the contact form below. We'll book a quick discovery call, align on your goals, and I'll send over a tailored proposal — usually within 24 hours.

Yes! I work with businesses and personal brands worldwide. All communication and deliverables are handled online, and I adapt to your preferred tools and time zone.

Pricing depends on the scope and the package that fits you best — from one-off projects to ongoing monthly retainers. Reach out and I'll put together a quote tailored to your needs.

Get In Touch

Let's Work Together

Have a project in mind? I'd love to hear about it. Send me a message and I'll get back to you within 24 hours.

Ready to grow your brand?

Whether you need a full digital marketing strategy, a content calendar, or reliable virtual assistance — I'm just a message away.

Currently Available

Open to freelance & full-time · Replies <24hrs

Chat on WhatsApp Now

Send Me a Message

Fill in the form and I'll reply within 24 hours.

Your information is private and will never be shared.